Lead ROI Calculator

Insurance Lead ROI Calculator: Maximize Your Marketing ROI

Looking to get the most out of every dollar you spend on insurance leads? The Noble Financials Leads ROI Tool is your new secret weapon for calculating your return on investment and optimizing your marketing strategy. This free, downloadable Excel spreadsheet empowers insurance agents to make data-driven decisions that maximize profitability.

Why Use the Noble Financials Leads ROI Tool?

  • Calculate Key Metrics: Input simple data points like total leads purchased, total closed deals, cost per lead, and premium written to get powerful insights.
  • Identify Your Best Lead Sources: Instantly see which marketing channels bring in the highest ROI, so you can focus on what works.
  • Optimize Your Budget: Allocate your marketing dollars where they have the most impact by comparing different lead providers and strategies.

What You’ll Need to Use the Tool

To get the most accurate results, gather the following information for each lead source:

  • Total number of leads purchased
  • Total number of leads closed
  • Cost per lead
  • Total premium written from those leads
  • Average commission percentage per sale

How It Works

Simply enter your data into the green-highlighted cells of the Excel spreadsheet. The built-in formulas will automatically calculate key metrics such as:

  • Lead Close Ratio
  • Total Cost of Leads
  • Average Cost Per Sale
  • Average Commission Per Sale
  • ROI on Every Dollar Spent

Important Notes

The Noble Financials Leads ROI Tool is designed for evaluating direct lead purchases (e.g., internet leads). It’s not ideal for marketing efforts with residual benefits like brand-building or direct mail, but it’s perfect for tracking ROI on paid leads. Learn insurance lead generation here!

Download the Free ROI Calculator Now

Stop guessing and start maximizing your marketing ROI. Download the Noble Financials Leads ROI Tool now and discover which lead sources drive the best results for your business.

Download the ROI Calculator 

Have questions or need help using the tool? Contact us here — we’re happy to assist!

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